• Strategize and implement innovative and customer-centric branding and activation to achieve successful product launches
• Steer portfolio priorities leveraging consumer and market insights
• Ensure content and messages are engaging, data-oriented and align with corporate brand guidelines and strategies

As part of the Asia Marketing Communication Department, you’ll be tasked with the following accountabilities:

• Facilitate product marketing and channel marketing Campaigns
• Assist in the editing of bilingual marketing collaterals and pitching materials by working closely with fund managers and institutional/intermediaries’ sales across the region and headquarters
• Monitoring of Social Media/CRM

As part of the Asia Marketing Communication Department, you’ll be tasked with the following accountabilities:

•  Regional Clients’ Events Coordination
• Support Channel Marketing and Social Media/CRM
• Facilitate the smooth implementation of product marketing campaigns by working closely with fund managers and institutional/intermediaries’ sales across the region and headquarters

• Handle full spectrum of product management functions for the assigned line
• Plan and implement new product launch plans and through-the-line marketing campaigns
• Engage internal and external marketing and cross functional counterparts at local and regional level for synergized and successful campaigns

• Oversight marketing communications functions in Asia
• Develop strategic marketing partnerships and sponsorships
• Timely coordination, production and enhancement of bilingual marketing collaterals to support marketing and product teams on business growth/pitch

• As part of the Regional Marketing & Business Development Department
• Accountable for timely production of bilingual RFP and preparation of clients’ pitch/proposals and marketing collaterals
• Work closely with professional staff across capital markets, banking, corporate and various IP practices

The impact you will create:

• Advance and drive sustainability and climate resilience efforts
• Orchestrate the creation of the annual sustainability report according to group and company standards
• Design and promote community programs partnering with NGO and internal departments

• Be an internal business consultant to support the implementation of digital/e-commerce/O2O strategy and deliver technology solutions to meet business goals
• Ensure governance of global/regional framework while supporting local market requirements
• Maintain close communication and collect requirement from internal stakeholders

• Reporting to Head of Digital Marketing
• Help strategize and execute innovative marketing programs and consumer journeys to maximize customers’ experiences with the brand
• Explore new tools to strengthen the effectiveness of the program

• Lead, develop, and implement e-commerce strategies and operation in a fast-paced international environment
• Manage the end-to-end e-commerce business process, from enhancing user experience, omni-channel projects and campaigns, digital marketing activation, to performance analytics, etc.
• Be the e-commerce domain expert in the organization, partner closely with internal and external parties from HQ, brand marketing, technology, agencies, etc.

• Support the Brand Manager to drive growth and opportunities, as well as brand synergy in the assigned portfolio of brands
• Partner with agency on consumer research and activation campaigns
• Analyze market trends, collaborate with sales and trade marketing team on POS visibility and channel strategies, and work closely with supply chain on demand forecast and inventory management

• A key position to collaborate closely with Communications and Advertising Manager to strategize, design, and implement all brand events programs in town
• Propose innovative concepts and plans that are unique, in line with the brand’s image, and impactful to the market
• Manage the approval and budget, work with legal and procurement, draw up detailed plans with vendors on all matters including catering, production, security, compliance, etc.